Digital marketing is an exciting profession full of bright individuals that work tirelessly to stay ahead of the pack. Digital agency and company hiring managers are now looking for applicants who are up to date on the newest trends, techniques, and news.
If you're having trouble breaking into the digital marketing field, it's most likely due to a lack of relevant abilities on your CV.
Certifications provide you with an edge for employers looking for talent like you, whether you're looking for your first marketing job or your next career in digital marketing. Don't let your digital marketing talents lapse. Use digital marketing certificates to your advantage. You may improve your abilities and position yourself as a top contender for that job by doing so.
With thousands of digital marketing courses online, all touting the same benefits, finding the finest online marketing school that works for you is quite complicated. Here are some of the best digital marketing courses and certification programs that deliver genuine results.
Google Digital Marketing Courses
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Google offers a free online course platform (Digital Garage) on various career and company growth topics. Digital Marketing training is one of the topics that is thoroughly discussed. In addition, Google provides the following digital marketing course online:
- Digital Marketing Fundamentals (includes a digital marketing certification)
- What are the best ways to start an online business?
- How do you make sure your customers can find you on the internet?
- How to use online advertising to promote a business (Google Ads)
- How do you expand your company to other countries?
- Content marketing.
- Advertising on social media
- Course on YouTube
All of the courses include both video and written materials, and some may be finished in three hours, while others might take up to 40 hours to complete. In addition, the Interactive Advertising Bureau Europe and The Open University have both accredited the digital marketing fundamentals certification.
Why Should You Take This Course?
This is the most significant course to take if you are new to digital marketing and want to achieve a basic understanding of what it is and how the various components function together. The certification is also internationally recognized, making it an excellent tool to advance your career.
HubSpot Digital Marketing Certification Courses
HubSpot Digital Academy is another alternative for learning digital marketing online and getting accredited by a reputable organization.
HubSpot is a renowned digital marketing company that offers a variety of solutions like SEO and content marketing. The following subjects are covered in HubSpot's online digital marketing courses-
- Content Marketing
- Email Marketing
- Inbound marketing
- social media Marketing
- Marketing in Contextualized Environment
You will receive a HubSpot digital marketing certification after completion of the course. They also offer several non-certified courses that cover blogging, Facebook ads, and other online marketing channels, in addition to the courses mentioned above.
Even if you don't plan to use HubSpot's tools in your marketing initiatives, their online courses are excellent. Experts who are known digital marketing specialists with years of expertise in the business teach all of the courses. In addition, the classes are free, and the learning environment is simple to use.
The certifications listed above will undoubtedly enhance your skills and aid in career development, allowing you to come out from the crowd and take a competitive advantage in the rapidly evolving career in digital marketing.