In 2022, the way people discover content is drastically different. Most people get their news and information from virtual assistants and voice-activated devices like Google Home and Amazon Echo. If you want your stories to get discovered in 2022, you need to optimize them for SEO now. This post will discuss some tips to help you do that!
A great saying about SEO is
"Good SEO work only gets better over time. It only searches engine tricks that need to keep changing when the ranking algorithms change. Jill Whalen (@jillwhalen) December 28, 2017."
It means that if you start optimizing your content for SEO now, your stories will rank high in search results when people are using voice-activated devices to find information.
Here are some SEO tips to make your stories discoverable in 2022:
Optimize your content for keywords
One of the critical things you can do to optimize your content for SEO is to use keywords. When creating content, think about what people might be searching on Google or other search engines. Then, use those keywords in your content wherever possible.
For example, if you're writing a blog post about SEO, you might want to use the keyword "SEO tips" in the title and throughout the blog. You can also use other keywords related to SEO, such as "search engine optimization" or "content marketing."
Give your story a catchy headline that accurately reflects its content
A headline is one of the essential parts of any article because it can make or break your chances at getting readers to click on a link and read more. To ensure that your headlines are catchy, you should always write them first before writing anything else in an article.
When creating headlines, make sure they accurately reflect the content of your story. For example, if you're writing a blog post about SEO tips, don't call it "SEO Tricks That Will Help You Rank Higher." The headline should be something like "SEO Tips for Bloggers" or "How to Optimize Your Blog Posts."
Tag your story with appropriate topics and categories
Make sure to tag your story with good topics and categories. It will help readers find it more easily. You can also use keywords in your tags to help boost your SEO ranking.
Make sure your content is accessible to read
One of the essential things you can do for your SEO is ensure your content is easy to read. It means using short sentences, paragraphs, and headlines. It would be best to use keywords throughout your content, but don't overdo it. The goal is to make your content readable and beneficial for your audience.
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