IIM Raipur is a part of the Indian Institute of Management (IIM) group of business schools established in 2010. The institute is known for its solid research-oriented approach and offers numerous research-focused programmes and projects. IIM Raipur marketing courses include post-graduate and doctoral programmes in management. It also provides executive education programmes for working professionals.
Notably, IIM Raipur is an excellent choice for those pursuing a marketing career. The institute provides comprehensive marketing education focusing on the latest trends and technologies. It offers an array of courses in marketing, ranging from the fundamentals to advanced topics, including digital marketing, customer relationship management, and market segmentation. The faculty at the institute is highly experienced and has a wealth of knowledge and experience in the marketing field.
List of courses
Executive Post Graduate Program in Management (EPGP)
The Executive Post Graduate Program in Management (EPGP) from IIM Raipur is a full-time residential programme for experienced professionals from diverse backgrounds. The programme provides a professional platform for managers and entrepreneurs to acquire the necessary skills for effective decision-making and successful management. It also offers an extensive curriculum and develops the capabilities of participants to meet their career goals.
Executive Certificate Programme For Strategic Chief Marketing Officers (CMO)
The Executive Certificate Program for Strategic Chief Marketing Officers by IIM Raipur is a one-of-its-kind programme designed to hone the skills of CMOs and equip them with the right tools and techniques to drive business growth. This programme will help CMOs acquire the skills needed to become successful strategic business leaders. As part of the programme, there will be five masterclasses hosted by industry leaders and four key sections, including CMO training, Masterclass by CMOs, Networking, and experience with Wharton Interactive Simulations.
Eligibility
The Executive Certificate Programme For Strategic Chief Marketing Officers (ECPSCM) is open to marketing professionals with full-time experience in the field of marketing/brand/marketing communications function. Applicants must possess an undergraduate degree (BBA/BSc/BCom/MA or equivalent) from a recognised university.
Benefits of Taking IIM Raipur Marketing Courses
IIM Raipur offers a range of courses related to marketing, which can be highly beneficial to students who want to pursue a career in the field.
- Learn from world-renowned faculty: One of the main benefits of taking a marketing course at IIM Raipur is the opportunity to learn from world-renowned faculty. The faculty members of IIM Raipur are experienced professionals in the field of marketing and have a deep understanding of the subject.
- Enhance your knowledge: Taking a course in marketing from IIM Raipur will enable you to enhance your understanding of the different aspects of marketing, such as digital marketing, branding, and consumer behaviour. You will also get to understand the tools, techniques, and strategies used in marketing.
- Improve your career prospects: With a certificate from IIM Raipur, you can demonstrate your skill sets to potential employers. It will give you an edge over other applicants and improve your career prospects.
- Networking opportunities: A marketing course at IIM Raipur will allow you to network with industry experts. It will give you access to an extensive network of professionals who can help you find jobs and advance your career.
What to expect after acquiring an online CMO programme?
Once you have passed the Executive Certificate Programme For Strategic Chief Marketing Officers, you will gain an in-depth understanding of the core principles of strategic marketing. You will understand the dynamics of the marketing environment and appreciate the adoptable strategies to stay ahead of the competition.
You will also upscale with the necessary skills to develop and implement effective marketing strategies. Additionally, you will understand the financial, legal and operational aspects and learn how to manage marketing resources efficiently. The programme will also equip you with the skills and knowledge required to build strong customer relationships, identify and target new markets, and develop effective brand strategies.
Conclusion
Imarticus' marketing courses offered in collaboration with IIM Raipur provide a comprehensive overview of the various aspects of marketing, from consumer behaviour to marketing research. The institute provides excellent education, strong faculty, and excellent placement opportunities, making it one of India's top choices for marketing courses. The institute has strong ties with leading corporations, allowing students the best job opportunities. Students can also avail themselves of various internship opportunities at the institute, giving them valuable industry experience. Imarticus is an excellent choice for those pursuing a marketing career. Whether it is a regular course or a CMO training programmes, Imarticus has got you covered. Sign up now and start your journey to success!
